Work
/ Bladon
Events
10+ Worldwide
Content
CGI animation
Projects Completed
20+
Events
Content
Projects Completed
Bladon, a leader in clean power generation for the telecoms sector, needed a marketing strategy for their innovative micro turbine power unit. As telecom towers worldwide shift from 4G to 5G, Bladon’s technology is key to a cleaner future. To launch their new product and enhance market presence, Bladon partnered with New Era Marketing to develop a comprehensive strategy and engaging marketing materials.
Bladon is pioneering clean power generation for the telecoms sector. Their innovative micro turbine power unit is helping customers to power a cleaner future, as telecom towers around the world move from 4G to 5G and beyond. Bladon contacted New Era Marketing to help develop a marketing strategy, develop marketing material and launch their new product to market.
New Era Marketing used its 6-step process to develop a new marketing strategy for profitable growth. We started by developing a new campaign: ‘CleanPower. Today.’ A suite of marketing material followed: brand guidelines, a full-colour brochure, video, professional photography, case studies, a PowerPoint presentation, events around the world, creative for social posts and a CGI animation to bring the product to life showing the innovative workings inside the box.
Bladon’s innovative product is growing in popularity. Their product won Vodafone’s Renewable Energy Challenge and was selected for its outstanding contribution towards the promotion of renewable energy solutions across the world. CEO, Philip Lelliott said “This recognition is a validation of the hard work put in by our team in developing cutting-edge sustainable energy solutions that are transforming the world."
