You want to create or improve your marketing content strategy. We tailor your content strategy using our 5C model.
Video Content
You want to tell your story with video content. We have the video production team to help you.
Copywriting
You want crisp copywriting that sells your company and product. We have copywriters who excel in marketing content.
Thought Leadership
You want to position your company as the experts. We can create content to show your company’s expertise.
Rise of Content Marketing
Case studies, best practices, how-to guides, market trends, product features – these are all elements of effective content marketing. Today’s customer has never been better informed. Your customers have a thirst for information. Most companies today do not develop their own marketing content in-house. In fact, 84 percent of content creation is outsourced. We can help you fulfil all of your content marketing requirements. From traditional case studies to innovative videos and animation.
Developing your content strategy
69 percent of B2B marketers already have a content strategy (Smart insights). These companies are proven to be more successful with their marketing. They generate more website traffic, more leads and more sales.
Our simple 5Cs of Content Marketing model serves as a guide. It enables our marketing team and you to tailor a content plan specific to your company and its products.
“Benefit from a wealth of experience to drive demand”
/ Rob Hufton, HG
The 5Cs of Content
We divide your content into 5 key areas:
Customer Sharing your customer success stories.
Company What makes you different.
Context What do we want to stand for in our industry?
CSR Doing good business is good business.
Collaboration Who can help us spread the message?
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